
LaShon Carter
TINY TIGERS LEARNING CENTER
Chattanooga Region Grand Prize Winner
Tell us about your business. What brought you to this venture, and what need are you meeting in the Chattanooga area?
Tiny Tigers Learning Center was founded out of both personal calling and community need. Although I initially resisted entering the childcare field, I ultimately recognized it as a calling to serve children and families. Since 2009, I have dedicated my work to early childhood education and have grown to deeply love caring for families and being an active part of both children’s development and parents’ personal and professional growth.
Through this work, Tiny Tigers Learning Center meets a critical need in the Chattanooga community by providing reliable, high-quality childcare, flexible scheduling, and family-centered support that allows parents to work, pursue education, and build stability while their children thrive in a safe and nurturing environment.
How did you find out about the TVFCU Idea Leap Grant and what made you decide to apply?
I learned about the TVFCU Idea Leap Grant while participating in the Urban League’s Next Level Program. Through this program, I had the opportunity to attend and observe several Idea Leap presentations and watch fellow entrepreneurs present their businesses on stage. Seeing businesses similar to mine receive support and grow through the program encouraged me to apply the following year.
What is the most rewarding aspect of owning a small business?
The most rewarding aspect of owning a small business is seeing the positive impact it has on children, families, and the community. It is incredibly fulfilling to be part of a child’s growth during their earliest and most important developmental years while also supporting parents as they work, return to school, and pursue better opportunities for their families.
Beyond caring for children, owning this business allows me to build meaningful relationships with families and watch both children and parents grow over time.
What encouragement can you provide for any entrepreneurs struggling to figure out their next step?
You do not have to do this alone. Get in the room. Surround yourself with people who are operating at the level you want to reach, and be willing to learn from their experiences. Seek out a business coach or mentor who can help guide you, challenge your thinking, and provide accountability.