FLOWERS, EVENT DESIGN, & GIFTS
Christine Waldrop has a passion for creating beautiful things, and her great-grandmother, Dorothy, is a big reason for that. “Dorothy had a major influence on me from an early age, showing me the value of gaining inspiration from the landscapes around me,” she explains. “I’ve now been in the florals and events industry for over 25 years, and opening Blluum was the culmination of all she taught me.”
Photos by Alyssa Rachelle Photography
Waldrop’s masterpiece, Blluum floral studio and gift boutique, just celebrated its two-year anniversary. The business offers everything from floral design services, including delivery, pickup, and on-site installation of luxury floral, to event design services and a curated, one-of-a-kind collection of gifts. Brides choosing Blluum can expect an emphasis on sourcing from local flower farmers and only the highest quality products.
“Creating is in my DNA, and whether I’m creating floral designs, an event space, or a commissioned work of art, I’m passionate about the intentionality of the design,” Waldrop says. “At Blluum, you’ll find intentionally curated details that reflect each couple. I believe that both the art of intentionality and an individualized approach are what make my business unique.”
According to Waldrop, another highlight of owning her own business is engaging with clients. “They allow me to be able to do what I love every day,” she shares. “And it’s a joy to create once-in-a-lifetime moments for my clients that exceed expectations. I want couples to be able to truly take it all in on their big day and, most importantly, have fun!”
Christine Waldrop
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1. Do NOT try to do it all yourself!
2. Choose vendors who will deliver on their product/service.
3. Plan, plan, plan – and hire a planner to implement it all.
